AI Insights · Timothy · October 2025
Top 5 Social Apps Performance in the US, Q3 2025
Explore the performance trends of the top 5 social apps on a unified platform in the US during Q3 2025, with insights from Sensor Tower.
The third quarter of 2025 saw significant activity among the top social apps in the United States, with data sourced from Sensor Tower providing a detailed look at their performance.
TikTok - Videos, Shop & LIVE experienced notable revenue growth, peaking at approximately $29.9M towards the end of July. Weekly downloads showed a consistent upward trend, reaching about 1.3M in early September. Active users fluctuated slightly, with numbers hovering around 103M throughout the quarter.
Instagram saw a decline in weekly revenue, dropping to around $584K by the end of September. Downloads were more volatile, with a peak of nearly 948K in early September. The app maintained a steady active user base, averaging approximately 111M users.
Facebook had a declining revenue trend, ending the quarter with around $651K. Download numbers showed a gradual increase, reaching close to 582K by the end of September. Active users remained stable, with numbers consistently around 174M.
Threads did not generate revenue but saw strong download numbers, peaking at over 1M in late July. Active users increased throughout the quarter, surpassing 49M in early September.
Reddit maintained low revenue figures, with a peak of around $71K at the start of the quarter. Downloads increased significantly in early September, reaching approximately 236K. Meanwhile, active users slightly decreased, ending the quarter at around 27M.
These insights provide a snapshot of the dynamic social app landscape in the US during Q3 2025. For more detailed analytics and insights, visit Sensor Tower’s platform.
